If you have decided to create an online casino affiliate site, you have probably chosen the best time to do so.The online gambling space is now rapidly evolving to the point where online casinos are becoming a real threat to brick-and-mortar casinos. Creating a casino affiliate website is pretty easy, but building one that will engage your audience, keep them on the website, and ultimately convert them is a whole different story.If you want to achieve this, you need to first understand the basics of sound web design and use a few tricks. Here are someweb design tips forcasino affiliate sites.

Optimize it right from the start

First you need to make sure that your website is built on a solid SEO foundation.What you do in the beginning can ultimately determine your SEO future and the ceiling for your site.A site that has always been fundamentally SEO sound has no limits on how high it can go, while a site that has received a few fines may never recover from them.So don’t start building your website until you know what it takes to be good SEO.

You should know that SEO is about more than keywords, although they still play an important role.This also applies to the relevance and user experience you offer to your visitors.When using keywords, don’t aim for a certain percentage of keywords.Instead, use your main keywords as a topic around which your content will naturally flow.It would also be a good idea to find queries related to those keywords and answer some of them naturally in your content.Your website navigation should also be clean.You also need to use at least one of your main keywords in the title tag and naturally add some of your main keywords to the meta descriptions.

Another thing you should pay special attention to is the size of your images.Your image files should be as light as possible as page loading speed will affect your rankings and images are one of the things that slow down a website the most.So, if you’re using heavy PNG images, try switching toa lighter format like JPG or WebPor compressing them.

Learn from others

If you don’t know what good design means for a casino affiliate site, the best thing you can do is to learn from other sites.This will also give you an idea of which affiliate programs you should join and are likely to be the most profitable.If you need inspiration, visit successful affiliate brasil sites like melhor cassino online no brasil.This is the type of content-rich page that both visitors and Google will love and should serve as an example for you.

Keep things as simple as possible

Your goal as an affiliate site is to provide information to your visitors and make it as easy as possible for them to make a purchase.Don’t be inspired by the best casinos when designing your website.Instead, try to keep the design as clean as possible and understand the importance of white space.

You will notice that many review sites are dominated by white.This is because white borders force people to focus on the content in between.It will also make things like a big red call to action much more visible.

You should focus more on the quality of the images you use on your site instead of trying to come up with some fancy design, fonts and decorative elements.The images will draw people’s attention to your content, not the aesthetic appeal of the site, which is completely irrelevant.

Test, test, test

You should also play around with different design elements and calls to action and see what works.Sometimes small details, like using an image instead of a call-to-action link, or the color scheme you choose, can have an unexpectedly big impact on conversions.One thing you have to be careful about when testing is to only test a few changes at a time and make sure they are of the same nature.If you test a different color scheme, font size, and calls to action at the same time, you won’t know what caused the change in your audience’s behavior.So, if you want to test calls to action and see which ones work best, change them only during testing and then test other elements.

Add a functional search box

There is nothing more frustrating than going to a website, trying to use the search function and getting nothing. Not only is this frustrating, but it will make your site look amateurish and may also earn you negative Google scores. So, do yourself a favor and make sure the search function works for example, as the casino 22Bet, they have a very high quality interface. If that’s what you’re struggling with, hire someone to install the script for you. It will only cost you a few pounds and you have no excuse for not having a functional page search, so make this small investment for the future of your site.

Add links where possible

You should make full use of the space you have and place as many links and ads as possible without affecting the look and feel of the site.You should have at least a banner at the top or bottom of the page and a few links on the right margin.Adding a special offer popup after a few seconds is also a great strategy.Make sure this offer applies to your highest converting offer as well.

These are all simple tips you can use to improve the look and performance of your online casino affiliate site.Always look for ways to improve and learn as much as you can from other sites in your niche.